Audi has recently solidified its strategic position in China, a key market, through a series of senior management appointments. Starting from April 1, 2026, Daniel Weissland will take over as the General Manager of FAW-Audi Sales Co., Ltd. Michael Arndt, the current General Manager of FAW-Audi Sales Co., Ltd., will be transferred to the position of Managing Director of Volkswagen Passenger Cars Brand in South Korea. In addition, starting from June 1, Matthias Schepers, the current President of Volkswagen Group (Japan) and Managing Director of Audi Japan, will assume the role of Vice President of Sales and Marketing at Audi China.

This coordinated management reshuffle ensures a smooth transition of business and provides strong support for Audi's strategic direction. Marco Schubert, Member of the Board of Management for Sales and Marketing at AUDI AG, stated: "We are striving to strengthen the Audi brand and sales system in core regions. With our new product lineup and an outstanding leadership team, Audi is fully prepared to further consolidate its competitiveness in the Chinese market." Daniel Weissland has served as President of Audi of America since 2019. Prior to that, he was President and CEO of Volkswagen Group (Canada) and Volkswagen Brand Canada. Schubert added: "During challenging times, Daniel Weissland has demonstrated extraordinary dedication and excellent leadership. Under his leadership, Audi has achieved the largest product lineup in its brand history in the United States. Boasting over 25 years of international automotive industry experience, he has built a strong collaboration network within Audi and the Volkswagen Group and has a profound understanding of the brand. He will drive Audi's business development in China with his outstanding professional capabilities in sales and customer-centric philosophy."