Recently, Franz Jung, CEO of Porsche China, stated frankly in an interview with the media that the innovation speed of Chinese automakers is "astonishing", and the number of products and their update speed are changing almost every day.The President of Porsche China warned that 2026 will be a "full of challenges" year, which is not surprising. The new fuel-powered SUV mentioned earlier will not be launched until the late 2020s. Meanwhile, the plan to boost sales by launching a sub-brand is not under Porsche's consideration for the time being.

Although Jung did not completely rule out this possibility, he clearly stated that there are no plans to launch a second Porsche brand at present. For Porsche, over-reliance on battery electric vehicles has obviously not worked, but the market's renewed attention to fuel engines may bring a turnaround for the brand.