Chinese automakers are expanding faster across Europe than many analysts anticipated. Geely officially announced its July sales volume in Spain topped 1,000 units for the first time, landing at exactly 1,011 vehicles—a landmark achievement since the brand entered the local market. Its Spanish dealer network now exceeds 50 locations, with Europe’s first two new energy SI flagship stores established locally, serving as a benchmark for Geely’s European expansion strategy.

Geely E5 and Geely STARRAY EM-i lead sales as core new energy models for the Spanish market. The newly launched flagship stores integrate Geely Power charging solutions, digital interactive brand experiences and tech showcases, unifying vehicle sales, after-sales service and brand storytelling under one roof. From market entry to breaking the 1,000-unit monthly threshold and building comprehensive channel infrastructure, Geely’s steady growth trajectory in Spain has ushered it into a phase of scaled expansion.